vendredi 21 février 2014

Glashütte - Germany’s most famous watch brand



Even though the watches of Switzerland are undoubtedly the most famous and prestigious ones in the world, there also are other countries with a strong watch making industry. One example is Germany (http://journal.hautehorlogerie.org/en/article/fine-watchmaking-made-in-germany-1/), where the luxury watchmaking company Glashütte Original was founded. Glashütte watchmaking can look back on more than 165 years of successful watchmaking tradition. In order to create an independent Saxon watch industry, Glashütte was founded in 1845 by Ferdinand Adolph. In the early days, the company was supported by the Saxon government and joined by famous watchmakers with innovative ideas. Currently, Glashütte Original is owned by The Swatch Group.

On their way to growing even bigger, Glashütte doesn’t stop to open modern factories. One of the latest ones has been opened in the German city of Pforzheim, where the manufactory’s own production of watch dials takes place on a surface of 1.300 square meters. There are currently 48 employees working for Glashütte in Pforzheim, in the coming years, the number is expected to double.

lundi 27 janvier 2014

Swatch Valentine’s Day watch 2014



Are you crazy about love and can’t wait for Valentine’s Day to offer the girl of your dreams a gorgeous present? So how about this year’s Valentine’s Special by the Swiss watch manufacturer Swatch?

The whole watch is striped in red and white and is simply called Sweet Valentine. To focus on love, there is a heart on the watch’s face. For a little change of colors, the hour and minutes hands are light blue. But not only the watch is really special – also the packaging leaves nothing to be desired. At first sight it looks like a box of chocolates why your girlfriend might think of you as unimaginative at first - but wait for the look on her face when she finally opens it and her new timepiece is revealed. 



So don’t hesitate to give your girl this watch as a present for Valentine’s Day to show her that she is in the center of your heart just as a heart is in the center of her new adorable timepiece.(Follow the link to discover another wonderful Valentine's Watch)

mercredi 8 janvier 2014

Omega Olympic Collection Sochi 2014



As the Swiss luxury watch brand Omega is the official Olympic timekeeper, three special edition wristwatches were created to honor the 2014 Olympic Winter Games which will be held in Sochi, Russia on February 7 – 23. The special editions are inspired by the colors of the Russian flag as well as the Olympic spirit. 

The first piece of the Sochi 2014 Limited Edition is the Omega Seamaster Planet Ocean 45.5mm. As a tribute to the flag of the Russian Federation, the white dot at 12 o’clock is followed by blue minute markers for minutes 1-5 and red markers for minutes 6-10. The Olympic logo of Sochi 2014 is engraved in the caseback where the owner can also find the limited edition number. 

The next timepiece of the Limited Edition, an Omega Seamaster Planet Ocean 37.5mm, is ideally sized for women. The watch itself is white as snow and as the one before inspired by the flag of the Russian Federation. On its back, the Sochi 2014 Olympic logo and the engraved limited edition number can be found.

Last but not least, the Omega Sochi Petrograd is part of the Sochi Limited Edition. This very special timepiece is inspired by a unique piece from the brand’s Museum Collection and comes with a yellow gold case and a striking burgundy leather strap. The dial itself is silvery-white with red and blue details that represent once more the colors of the Russian flag. Only 100 pieces of the Sochi Petrograd are produced.  Discover more about Omega and the Olympic Winter Games!

mardi 10 décembre 2013

The watch of Dexter Morgan



As I watched another episode of my all-time favorite TV series “Dexter” last night, I suddenly started wondering which watch leading man Dexter Morgan is wearing around his wrist. From season one in 2006 to present, he has always been wearing one – that I knew for sure. But has it always been the same? Or has he changed watches sometime and I haven’t even noticed? Well, I have to admit that it really took me some time to discover what watch he wears but I finally found out and want to share my new knowledge with you guys. 


In fact, Dexter wears two different types of watches in the series. It turned out that the first one was a Vintage Timex watch from the 70s, the second one a Waltham Watch produced in the 60s. Both models are quite similar which is why they can only be clearly identified by zooming in on Dexter’s wrist. The watches he wears aren’t very expensive but rare and difficult to find on the market. I think they were chosen because of their significant meaning for Dexter who most probably wears them in memory of his father and his entire childhood.

mardi 19 novembre 2013

Bulova becomes official partner of Manchester United



The brand Bulova, one of the leaders in the manufacturing of timepieces, announced a three-year sponsorship agreement with the football club Manchester United two weeks ago. For Bulova’s Marketing Department, the partnership with the football powerhouse is a great opportunity to grow their brand internationally. To celebrate their future collaboration, an official ceremony took place at Old Trafford stadium where from now on Bulova watches are not only worn around the wrists of Manchester United team players and coaches, but will be displayed at the stadium itself and on events. 
 
The integrated campaign is now rolling out in Europe, Asia, North America, South America and Australia. It presents a mix of global radio and television spots and print advertising in sports, lifestyle and men’s magazines.


In honor of the relationship to Manchester United, Bulova will introduce a new collection of club-branded watches at Baselworld in March 2014. The timepieces will be made out of steel, titanium or even solid 18k gold. With all those plans, Bulova is looking forward to the next few years that are expected to be the strongest the brand has ever had as exciting new watches will be released and strong sales are predicted.